• Thinking

Jul
29
2010
Shanghai Apple Store Tour
Posted by: Rob Gonda, Freddie Laker
7/27/2010 10:59:37 AM
I finally managed to get over to the Apple store in Shanghai today. Even though I’m unabashedly addicted to technology I’m not the type to hang out in the long opening lines, but I was thrilled to come see the amazing new location today with some of the team from SapientNitro. It’s everything you’d expect [...]
Zugara’s Augmented Realit...
Posted by: Juan Morales, James Allen, Cesar Santos
7/15/2010 10:53:51 AM
@jamroc found this pretty cool banner done by BBDO and Zoic Studios for AT&T. Simple and works great! Try it out here
It Was Theirs to Win
Posted by: Gaston Legorburu
12/22/2009 9:18:23 AM
I've been in the interactive game since the beginning, which is actually not so long ago. I can vividly remember when Amazon.com was the benchmark for success in e-commerce. Every one of our clients looked up to Amazon as the model for customer experience and a beacon of innovation. What happened to them? Today is December 22 and I'm nervous (actually panicked) because half of my stuff is not here. In fact I'm so disturbed by this I may actually get in my car and drive to the mall, which is something I literally have avoided the last five years running. Yes, I'm that guy who does 100% of their holiday shopping online, or I should now rephrase I WAS. It's beginning to feel that heading o the store may be better at this point than lurking around the neighborhood trying to get a glimpse of that shiny UPS truck. Wish me luck.
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Facebook: Theory of Likea...
Posted by: Nathaniel Perez
5/16/2010 11:35:40 PM
Facebook sure has outdone itself with the release of the newly re-packaged Facebook Open Graph. While Beacon was really marking the very start of this innovation cycle, Facebook has finally come to terms with the release of this powerful new framework. The Open Graph will change the web in a dramatic way. Over 100,000+ sites [...]
A Cluttered Medium – The ...
Posted by: Marcus Castenfors
7/29/2010 11:11:50 AM
During the last 15 years or so, the Internet has transformed how we consume information and the services we use in our everyday lives. Nowadays, we buy our music online, we pay our bills online, we socialize online, and the Internet has become interwoven into the fabric of our lives. Obviously, our newly digitalized lives [...]
Design is a Side Effect
Posted by: Dan Willis
3/28/2010 8:55:25 PM
Design should always be a means to an end, with that end being to solve a well-defined problem. If we over-inflate design and allow it to obscure other aspects of a process, we make it harder to address core challenges.
Uniqlo | Lucky Switch
Posted by: Juan Morales, James Allen, Cesar Santos
6/9/2010 2:27:15 PM
UNIQLO LUCKY SWITCH from HN on Vimeo. Brilliant campaign. How do you get consumers to want to see your banners and when every you want, you do this.

 

Bloomberg TV's innovators: See how technology using computer-generated imagery will enhance our everyday lives.
Rob Gonda, Digital Strategy Director, discusses an augmented reality campaign we created for Samsung TV.